Partners

Mayerline

For 65 years, Mayerline has been making craftsmanship accessible to every woman. Both in terms of body and budget. At Mayerline, they are always looking for the right mix of exuberant and subtle, smooth and elegant, casual and groomed.

Under the banner of the Claes Retail Group, we welcomed Mayerline stores as partners in 2023. Not only do they sell the Pink Ribbon there, in 2025 they are even pulling the cart. Together with Pink Ribbon , they are going for a strong design with a powerful message.  

In 2024, Mayerline launched a unique art project celebrating women's resilience. Together with Ruth Berger, visual merchandiser at Mayerline, former breast cancer patient and artist, Mayerline created four exclusive artworks. Each artwork tells its own story and symbolizes women's resilience.  

"Art has the power to tell stories and create awareness. The artwork is not only a visual expression of strength and resilience, but also aims to provide support for an important cause."- Ruth Berger

The works of art were made of plaster and porcelain lime. Fun fact: the art objects incorporated Mayerline materials such as fabrics, sequins, pearls and yarns.

The artwork was sold to benefit Pink Ribbon.

That Pink Ribbon and the fight against breast cancer is close to Mayerline's heart is evidenced by the wonderful stories of employees who have overcome their own battle with breast cancer.

Learn more:
Mayerline

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First edition National Ladies Golf Cup raises €53,495 for the fight against breast cancer

In 2025, Pink Ribbon organized the very first edition of the National Ladies Golf Cup. A project that combines golfing fun with raising money for charity. This year, 28 Belgian golf clubs participated and each organized a pink Pink Ribbon. The result: a total amount of €53,495 for the fight against breast cancer.

Find out how you can support Pink Ribbon .

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